Vauxhall is simplifying its identity ahead of a new generation of electrified vehicles. The Stellantis brand has revealed a sharper, more angular Griffin emblem that removes the flag from the badge for the first time. It will debut on the STX Concept at the 2026 Paris Motor Show before appearing on a next-generation production model next year.

The redesign is subtle, but its purpose is clear. Vauxhall says the cleaner Griffin is designed to work more effectively with the illuminated Vizor grille used across its lineup since 2021. The badge will sit in the center of that illuminated front treatment, where a less detailed emblem should be easier to recognize.

A new Griffin for illuminated grilles

The Griffin remains the centerpiece of the badge, but Vauxhall has reduced its visual complexity and given the outline a more defined, angular appearance. The company says the change supports the next stage of its “Bold and Pure” design language while retaining the emblem’s essential elements.

Mark Adams, Vauxhall’s design vice president, said the brand wanted to preserve the character of the Griffin while streamlining it for the next generation of electrified vehicles. That puts Vauxhall’s update alongside a broader industry move toward simpler badges that remain legible on digital displays and illuminated vehicle fronts.

The new corporate identity is already reaching Vauxhall retailers. The rollout therefore extends beyond replacing the hood badge, with dealerships receiving the wider visual refresh as the brand prepares for its next generation of cars.

STX Concept debuts the new badge

The first Vauxhall vehicle to wear the redesigned Griffin will be the STX Concept, short for Sports Tourer eXperimental. Vauxhall describes the concept as an aero-focused wagon, with the covers scheduled to come off on October 12 at the 2026 Paris Motor Show.

Vauxhall has not provided production specifications for the STX Concept in the supplied announcement. The company has confirmed that the new emblem will move from the concept to a next-generation production model next year.

What the logo says about Vauxhall’s future

The badge update also reinforces Vauxhall’s position within Stellantis. Rather than folding the British marque into sister brand Opel, Stellantis is giving Vauxhall a refreshed identity for its upcoming vehicles and retailer network.

That distinction matters as Stellantis shares platforms, powertrains and technology across its European brands. Stellantis European boss Emanuele Cappellano has said future Vauxhall products will not simply be rebadged Peugeots, pointing instead to differences in design, body style and brand-specific characteristics.

Vauxhall says the Griffin dates back to imagery associated with Sir Falkes de Bréauté more than 700 years ago. The emblem has undergone 12 major redesigns since the 1920s, making this latest version the 13th iteration. Its arrival marks a visual change, but also a statement that Vauxhall intends to remain a distinct part of Stellantis as its lineup becomes increasingly electric.